We Know That Moment

You know the one. When you realize you're done with jewelry that looks great for several months, only to have it turn your skin green or start wearing off. When you've been disappointed by unclear or deceptive product descriptions, and you receive something completely different from your expectations. When you're ready to invest in pieces that actually last, but you're not sure where to start.

That's precisely where we come in.

At Liam & Avery, we choose to sell high-quality sterling silver because it's a beautiful, enduring material with incredible versatility and lasting value, especially when gold and platinum prices are at historic highs.

We believe it’s a smart, sophisticated choice for jewelry that you can treasure for life.

About Liam & Avery

We're All About Sterling Silver

We focus exclusively on sterling silver because it's versatile, enduring, and often under appreciated in a market obsessed with gold.

We believe sterling silver has its own story and deserves to be treated as a meaningful choice for customers who value quality, clarity, and personal expression.

We use only high-quality 925 sterling silver or better. For our higher-end rings, we go a step further and offer these in our tarnish-resistant alloy, a specialty silver blend that's significantly harder and more durable than standard sterling.

This alloy is similar to 14K white gold or platinum in appearance, with added hardness and tarnish resistance over traditional sterling silver. Using this alloy allows us to offer a beautiful, long-lasting sterling silver ring that looks and behaves like the more expensive alternatives.

We Strive to Make Jewelry Shopping Easier

Buying jewelry online shouldn't be a guessing game, but it often feels that way. A ring might be real gold but arrive much lighter than expected, or a piece might look stunning initially but start fading after a year when the plated finish wears off.

Understanding what to look for and knowing the right questions to ask can make all the difference in your shopping experience.

That's why we make it easy for customers to understand exactly what they're getting, how to care for it, and how to spot quality across the industry, not just with our pieces.

Our product pages include detailed specifications so you know exactly what you're buying. We explain the difference between solid and plated metals, break down why our tarnish-resistant alloy works, and help you understand what questions to ask when shopping anywhere.

Our founders have over a decade in the industry, so think of us as that friend who knows about jewelry and is eager to share their knowledge.

What Matters to Us

Material Integrity: Every piece is solid sterling silver that you can polish, clean, and wear for years without worrying about coatings wearing off or base metals showing through. It also means high manufacturing standards and quality control, so your jewelry arrives exactly as described and performs exactly as expected.

Educational Clarity: We provide transparent product specifications, detailed care instructions, and helpful guides that empower you to make informed decisions. You'll understand what our pieces are made of, how to maintain them properly, and what to look for when shopping, even if you don’t buy from us today.

Ethical Practices: We're committed to responsible sourcing and environmental sustainability. We use 100% recycled materials whenever possible and exclusively lab-grown or ethically mined stones, because we believe jewelry should never be at the expense of people or the planet.

Building Something Better

We're doing more than just making jewelry. We're showing what sterling silver jewelry can be and proving that jewelry brands can treat their customers better.

We'd rather be honest and helpful than hype-y and pushy, and we want to build relationships with our customers that last just as long as our pieces do.

Ready to experience the difference Liam & Avery and our quality sterling silver makes?

Start with any piece that speaks to you, or dive into our educational content to learn more about how to best shop for quality jewelry.